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About

The 2 directors Yu Yi Shan [Everlyne] and Peter Bicknell blend Chinese and English thinking with European style flat management and a collaborative talent system.
But Wordperfect really began back in 2002.
Back then it was just Yu yi shan working as a freelance planner, collaborating with other freelance or small business colleagues using the name Shanshan, a name still fondly remembered today by many of her clients.

March 2004 she teamed with Peter who was working as a freelance business English adviser using the name Bamboo Tiger International.
September 2004 they partnered again building on the cooperative and collaborative model to develop Wordperfect Marketing Studio, tailored for the domestic Chinese business market which came into being November and registered with the Beijing companies office, company number; 1102212859965 1st July 2005.

December 2006 we introduced more associates into the group to develop a raft of China business support services for overseas companies including an English marketing service, breathing new life into Bamboo Tiger which became known as BTI [China] Business Solutions and Wordperfect Marketing Studio slimmed down to WP Beijing.
Today, as BTI Wordperfect, we still retain our own small core team and work extensively with many of the same people with whom we have built a relationship since the days of Shanshan.

We work closely with our associates, experts in the fields of PR, CAD, Web and Graphic Design, Event Management, Research, HR, Law and property to provide you with the highest level of personal, professional service tailored to your needs.
This gives us considerable power and strength yet enables us to react quickly to changing conditions. BTI remains the pivotal point so you will always be speaking to those who can give you answers.

We know China, China business, China marketing.
We make China business happen.
>>>Our specialty sectors<<< ............automotive, .............. cosmetic, .................consumer goods, ..........education, ............entertainment, ................fashion, ..........footwear,................... .. medical,.............. waste recycling.............>>>> China Business Marketing Solutions <<<<< .........Consumer Research ........... Market Research.............China Media Analysis............Market Planning............ China PR.............. Marketing Strategy...............Feasibility Studies..............Mentoring..............Event Management

BTi Structure

WP Beijing, also known as Wordperfect Marketing Studio is our mother company,and provides a full China marketing services for both domestic China businesses and overseas companies who want to sell their products on the China market.

From a product, consumer or competitor research and analysis to media analysis, Market Planning, Public Relations, Event Management and Advertising Campaigns we can orchestrate a full China marketing plan.

BTi Solutions serves as a support organisation to WP Beijing.
From simple things like Airport Meet and Greet, Pre booking of Accommodation to Advice on China Taxation, Property Management and Human Resource services we provide a total package for overseas companies, whether just testing the China market or fully committed to it.

BTi Talent works closely with WP Beijing.
Talent provides the necessary "Artistic" people for your Exhibitions, Product Releases, or Event, from Mc's DJ'S, Musicians, Dancers to pretty girls and guys we have you covered.

Bamboo Travel is a simple service for travellers, business or pleasure, to China.
Having traveled a bit ourselves and lived here for seemingly ages, we know first hand some of the hassles and difficulties that crop up.

Promatch is a relatively new and developing addition to the family aimed at English speaking companies who are TRADING with China
By providing a data base of Chinese companies that we know and can or have verified we take some of the risk and uncertainty out of doing business with Chinese factories. We also provide a Factory inspection service based on your requirements.

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